Last updated: April 23, 2025
This Privacy Policy explains how LuvLu Jewellery (“we”, “us”, “our”) collects, uses, discloses, and protects your personal information when you use our website luvlu.co.za and any related services (“Services”).
By visiting or purchasing from our site, you agree to the practices described in this policy.
1. Changes to This Policy
We may update this Privacy Policy occasionally. When we do, we’ll post the updated version here and revise the “Last updated” date at the top of this page.
2. What We Collect and Why
a. Information You Provide Directly
This may include:
- Your name, email, phone number, and address
- Order and payment details
- Account info (username, password, security questions)
- Any messages or support requests you send to us
We use this information to:
- Fulfill and ship your orders
- Provide customer support
- Manage your account and preferences
- Send order updates, promotions, and marketing communications (if you opt-in)
b. Information We Collect Automatically
We use cookies and similar technologies to collect:
- Your IP address and device type
- Browser type and usage patterns
- How you interact with our website and emails
This helps us:
- Improve the website experience
- Understand shopping behavior
- Deliver personalized marketing and promotions
c. Information from Third Parties
We may receive information from:
- Shopify (our platform provider)
- Payment processors
- Marketing and analytics tools
3. Cookies & Tracking
We use cookies to:
- Keep you logged in
- Remember your preferences
- Analyze website usage
- Serve you relevant ads
You can manage cookies via your browser settings. For more, visit Shopify’s Cookie Policy.
4. How We Share Your Information
We may share your data with:
- Service providers (e.g. payment processors, couriers, email platforms)
- Business partners (for marketing, if you’ve consented)
- Authorities (to comply with legal obligations)
We do not sell or rent your personal information.
5. User-Generated Content
Any reviews or comments you post may be visible publicly. Please don’t share sensitive information in public areas of the site.
6. Data Retention
We keep your personal information only as long as necessary to:
- Provide our services
- Comply with legal obligations
- Settle disputes
- Enforce our policies
7. Children’s Privacy
LuvLu Jewellery does not knowingly collect information from individuals under 16. If you’re a parent or guardian and believe your child has provided us with personal data, please contact us to request removal.
8. Security
We use SSL encryption and secure platforms to protect your data. While no system is 100% secure, we take every reasonable precaution.
To keep your account secure, never share your password and always log out after each session.
9. Your Rights
Depending on your location, you may have the right to:
- Access, update, or delete your personal information
- Opt out of marketing communications
- Request a copy of your data
- Limit how your data is used
To exercise any of these rights, please contact us at support@luvlu.co.za.
10. International Users
If you’re accessing our site from outside South Africa, please note your data may be processed in other countries. We use recognized safeguards for international data transfers where required.
11. Contact Us
Have questions or concerns about your data?
Email: support@luvlu.co.za
Postal Address: Rivonia, Johannesburg, South Africa
We’re committed to protecting your privacy and ensuring your trust in LuvLu Jewellery.